The CR Video Challenge (CRVC) is a joint initiative of the Commonwealth Educational Media Centre for Asia (CEMCA) and United Nations Educational, Scientific and Cultural Organization (UNESCO), New Delhi, to engage the Indian youth in CR and promote understanding and importance of CR as an alternative media for community's self-expression, learning and development.
CEMCA has been working to promote the use of CR in learning for development since 2006. CEMCA has organized over 45 workshops in the past to create awareness about CR. UNESCO recognizes that the presence of CR is a sign of media pluralism, diversity of content, and the representation of a society’s different groups and interests. CR encourages open dialogue, local transparency and a voice to the voiceless. UNESCO’s CR initiatives have focused on:
a. Policy development to promote a free and open environment for CR; &
b. Empowering community members to publicly express opinion, debate issues, act as citizen journalists, and become producers of media content; and &
C. Encouraging technological innovation in the CR space.
The UNESCO’s International Programme for the Development of Communication (IPDC) has been promoting the use and establishment of low-cost media, including CR stations for the past several years.
CEMCA in collaboration with UNESCO has been conducting Community Radio Video Challenge (CRVC) for all students (of any discipline) below the age of 25 years for the past 7 years. The following is the list of themes covered so far
YEAR |
THEME |
CRVC 2014 |
Why Community Radio matters? |
CRVC 2015 |
Citizen’s voices, Empowering societies |
CRVC 2016 |
Addressing Disasters, Saving Lives |
CRVC 2017 |
Community Radio for Sustainable Development |
CRVC 2018 |
Community Radio for women Empowerment |
CRVC 2019 |
Community Radio for Climate Action |
CRVC 2020 |
Community Radio: Changing Lives |
This competition gives students an opportunity to showcase the potential of Community Radios through the art of filmmaking.
CEMCA in collaboration with United Nations Educational, Scientific and Cultural Organization (UNESCO) organised 7th Community Radio Video Challenge (CRVC) on the theme “Community Radio: Changing Lives”, which was further divided into 3 sub-themes – Developing and Promoting Skills, Building livelihoods and Creating Entrepreneurs. The participants created a 3-minute documentary film. Overall 30 students from Jammu to Kerala, India participated in the workshop. One day workshop on Documentary Film Making was organised on 05 March 2020 at UNESCO, New Delhi. The Award function was cancelled due to COVID 19 and awards were made over informally
For details please visit http://crvc.cemca.org.in
Commonwealth Educational Media Centre for Asia (CEMCA)
7/8 Sarvapriya Vihar, New Delhi- 110016, India
Ph. +91-11-26537146/ 47/ 48
Mail: admin@cemca.org.in
Community Radio (CR) is said to be a medium by the people, for the people and of the people. It has emerged as a low-cost alternate to the mainstream media in the age of Internet to create opportunity for the marginalized and disadvantaged groups of people in remote parts of the country to participate in the development process. In various parts of the world, CR has played significant role in enabling participation of communities in local governance and decision-making, preserving local languages and cultures, and increasing access to better learning opportunities for the oppressed. The right to express one's thoughts and to communicate freely with others affirms the dignity and worth of each and every member of society, and allows each individual to realize his or her full human potential. As of April 2013, there are 148 operational CR stations, operating under the “Policy Guidelines for setting up Community Radio Stations in India” issued in 2006 by the Ministry of Information and Broadcasting. Since the release of the policy, it is anticipated that India would have 4000-5000 CR stations. Currently there are over 800 applications at various stages of the licensing process. Free speech and freedom of expression are the raison d’être of CR anywhere in the world and they are going well beyond their mandates to do so in India.
The CR Video Challenge (CRVC) is a joint initiative of the Commonwealth Educational Media Centre for Asia (CEMCA) and United Nations Educational, Scientific and Cultural Organization (UNESCO), New Delhi, to engage the Indian youth in CR and promote understanding and importance of CR as an alternative media for community’s self-expression, learning and development. CEMCA has been working to promote the use of CR in learning for development since 2006. CEMCA has organized over 30 workshops in the past to create awareness about CR, and runs a help-desk entitled “CEMCA Community Radio Facilitation Centre” to support new applicants and serve as a clearing house for information on CR. UNESCO recognizes that the presence of CR is a sign of media pluralism, diversity of content, and the representation of a society’s different groups and interests. CR encourages open dialogue, local transparency and a voice to the voiceless. The UNESCO’s International Programme for the Development of Communication (IPDC) has been promoting the use and establishment of low-cost media, including CR stations for the past several years. In 2011, UNESCO established the Community Media Chair at the University of Hyderabad, India, which is the only UNESCO chair covering the CR sector.
UNESCO proclaimed February 13 as the World Radio Day in 2011. The best videos will receive awards in a function organised by the Apeejay Institute of Mass Communication (AIMC) on the World Radio Day 2014. AIMC is one of the leading media training institutes in the country, which offers Post Graduate Diplomas in Advertising, PR, Event Management, Broadcast Journalism & Production, and Web Journalism. The Institute has been ranked No 1 in the entire Delhi-NCR region in the category of private institutes by the reputed research agency Cfore and Hindustan Times.